about.

the glossary.

I'm here for the same reason you are. What are we all talking about?

We're using old words in new ways, finding names for our new human behaviours in a world of AI, and inventing totally new words too. But the language of AI changes daily and even when you're an AI geek it can be hard to keep up. So I built The Glossary for us all so we can work out what we're actually talking about. 

Spotted a word in the wild? Send it over. I'd love to research it and get it added. I'm looking forward to building this collection together. 

who I am.

I'm Kat, founder of The Fwd Forge, a startup-to-SME business consultancy based in the UK. I came to AI early firstly through hyper-personalising the customer experience at Graze.com and Tails.com with some pre-genAI AI methods like machine learning and deterministic algorithms. Then when ChatGPT launched I was also working with an AI focused startup called Real Fast Reports. 

Most recently, I've been advising startups and scale-ups on their thoughtful approach to AI, and studying AI for business at Saïd Business School, University of Oxford. As my learning's advanced so has my list of words. 

who it's for.

The Glossary is for anyone who needs to speak AI, or understand what we're all talking about in a world of AI. Not everyone has time to read the papers, the journals, and the trillions of LinkedIn posts.

We all want to talk the talk. Leaders and practitioners alike are hearing the words in meetings, reading them in emails and reports, and want to make good decisions without having to decipher it all first.

No one should be held back from accessing AI or making good decisions because of any words in the way.

get in touch.

If you want to talk about AI in your business, get in touch.

Or got a word to add? 

Suggest a word

AI words, decoded. From The Fwd Forge.